Jesinta Campbell announced as Fashion and Social Ambassador

jesinta campbell

The Melbourne Racing Club is thrilled to announce its Fashion and Social Ambassador for the BMW Caulfield Cup Carnival 2012 is Channel 9 personality, Celebrity Apprentice finalist and Miss Universe Australia 2010 winner, Jesinta Campbell.

Jesinta was a natural selection for Melbourne Racing Club, as her charm, warmth, and experience attracted the attention of the Club and made her the perfect choice for Fashion and Social Ambassador. “Jesinta epitomises what the Carnival represents; style, beauty, poise, and personality”, said  Fiona Twist- Events Marketing Manager of Melbourne Racing Club. No stranger to the racecourse, Jesinta was an ambassador for the 2012 BMW Sydney Carnival. .

In this coveted role as Ambassador, Jesinta will be the ‘face’ of the Carnival, fronting photo shoots and media events in the lead up to and during the BMW Caulfeild Cup Carnival. Jesinta’s specific responsibilities throughout the Carnival will be varied and exciting as she hosts and co-hosts a range of events and interviews race goers, celebrities, jockeys, and fashion designers.

“I am so honoured to be the 2012 BMW Caulfield Cup Carnival Fashion and Social Ambassador. I love everything about the Spring Racing Carnival - the fashion, trackside entertainment, the horse racing and just having a great day out with friends,” said Jesinta. Adding, “it is such a beautiful time of year and Melbourne really comes alive. I am so excited and can’t wait to be part of it all.”

Jesinta’s rise to fame began when she was announced as Miss Universe Australia 2010, with her down to earth nature and charm winning her the Miss Congeniality title at the world finals. Soon after, Jesinta became a household name after appearing on the first ever Australian Celebrity Apprentice in 2011. She received national exposure as a popular finalist on the show, catching the eye of Channel 9, where she now presents and co-hosts a number a different shows. Between her charity work with the Skin and Cancer Foundation, and her television and radio presenting work with 2Day FM, Jesinta has been keeping busy.

A strong sense of style, keen interest in racing, and a warm and approachable persona are just a few examples of the qualities required to succeed as Fashion and Social Ambassador, and Jesinta Campbell has these in abundance. She will be bringing us the latest in fashion and racing during the BMW Caulfield Cup Carnival 2012.


For all interview and media requests or photo shoot requests with Jesinta Campbell, please contact Style Counsel on:

Reece Mitchell: reece@stylecounsel.com.au; 03 8506 1630; 0457 095 755

Simone Smith: simone@stylecounsel.com.au; 03 85061650; 0417 310 970

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